The Ways Food Tricks Our Brains
How restaurants, low-cal labels, candles, music, and even salads fool us into unhealthy eating
from the article:
“Healthy" restaurants have unhealthy consequences. A 2007 study found that we wildly underestimate 1,000-calorie meals at “healthy” restaurants like Subway considerably more than same-calorie meals at McDonald’s. “Remarkably the biasing effect of health claims on calorie estimations are as strong for consumers highly involved in nutrition as for consumers with little interest in nutrition or healthy eating,” they wrote. Previous studies found that we order higher calorie side dishes at restaurants with healthy reputations
Although obesity is a messy dish with a million ingredients, this ironic “health” halo is considered partly responsible of the fact that, between 1991 and 2001, adult obesity rates grew from 23 to 31 percent while the share of Americans eating low-calorie food grew from 48 to 60 percent.