Stumbled on this while shopping for next kettlebell. Looks like a lot of fun and check out the quote belowhttp://www.lifelineusa.com/pr-mf-manvsgravity
The final cornerstone of the MBG philosophy is a plant-based diet. Hinds has been vegan since 2004, noting the diet's impact on his health and performance, as well as on the planet. He feels he recovers faster than when he ate animal foods, and he seldom gets sick. But what about protein? "I hate hearing that question," he says. "Only 10% to 20% of your dietary needs are protein, and that can be met easily through a plant-based diet. Plants are the strongest foods on the planet." Although MBG promotes a strictly plant-based diet, most members are encouraged to begin their intake at 80%o and work their way up. There is no counting calories or grams of anything.