Thank you, Jeff. Very helpful.
Now if I could use your DVD to find an affordable low-sodium salsa... My budget says Brand A, but Jeff's principles say "not so fast!." Tradeoffs!
I agree with Jeff...There is a lot of detail on the disk. I was surprised to learn so much. I was already familiar with his label reading concepts.
Let me share my JNISQ experience (Jeff Novick Inspired Salsa Quest). I found it extremely difficult to find these items locally, although Whole Foods (about 25 miles away) did have the Enrico's brand.
Jeff's other recommendation (Frog Ranch) is actually the low sodium leader at 40mg, half of Enrico's. So I really wanted to find it. Fortunately, while not available locally, the FrogRanch website sells direct to consumers. I called today and ordered a three pack sampler with Medium, Mild, and Chipotle for $7.95 plus shipping. The nice lady I spoke with agreed to ship it as cheaply as possible, so I jumped at the chance.
I wanted to try it before ordering a whole case, but by the case it comes out to $3.67 per jar with the shipping included. (That's shipping to NC--your result may vary). They even let you mix and match what you want in a case.
I have been using the lowest sodium brand available locally--240 mg per tablespoon. It really is amazing how sodium adds up from seemingly insignificant choices. I am in the process of implementing many of Jeff's recommendations.
While I can't speak to the Salsa, it has a lot of good reviews. I can speak of the DVD--highly recommended.